Precious Additions®
Our Precious Additions program is here for you every step of the way, offering rewards and resources to help you have the healthiest pregnancy possible.
This is a special time for you, whether it’s your first baby or you’re adding to your growing family. Enrolling in Precious Additions, connects you with information and support to help you prepare for the arrival of your newborn.
Precious Additions helps expectant parents prepare for baby’s arrival:
Blue365 Discounts
When you’re having a baby, the costs can add up. Blue365® can help members who are pregnant or new parents save money on items and services they may need. Blue365 offers exclusive deals available only to Blue Plan members.
Blue365® offers access to savings on items and services that members may purchase directly from independent vendors. The Blue Cross and Blue Shield Association (BCBSA) may receive payments from Blue365® vendors. Neither Horizon BCBSNJ nor the BCBSA recommend, warrant or guarantee any specific Blue365 vendor or discounted item or service. To find out what is available to you through Blue365®, visit blue365deals.com or call the number on the back of your member ID card.
Pregnancy Guide and Journal
Parents-to-be can get information about how their baby is developing each week in this pregnancy guide. They can also capture their own thoughts about pregnancy to help them remember this special time in the guide’s journal pages.
Text4baby
This free health text messaging service is designed to promote maternal and child health by providing free text messages that contain health information and resources. Members can sign up for this free service by texting the word BABY (or BEBE for Spanish) to 511411.
These resources are not a substitute for the care of a doctor. If you have medical concerns or questions, contact your doctor.
Precious Additions® is for informational purposes only. Services are not an insurance program and may be discontinued at any time. In an emergency, please go to the nearest hospital or doctor, or call 911.
