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Be Well Program


Be Well focuses on the top health issues impacting our employees, and offers various ways to make positive behavior changes during the year. It goes beyond your physical health, and also focuses on your emotional, social and financial health.

Be Well is powered by Virgin Pulse. The most current, user-friendly and fun well-being technology out there. When you join the online program, you get a free Max activity tracker, which will engage you right away with personal messages and friendly reminders to get moving. Wear Max every day and earn lots of points. You can also use any other compatible activity tracking device, like a FitBit.

Spending Smart, Living Well

Learn about the benefits, tools and services your Horizon BCBSNJ health plan offers to help you spend smart, make good health decisions and live well.

Questions About Be Well?

You can also call Virgin Pulse at 1-888-671-9395 to speak to a representative. Representatives are available Monday through Friday between 8:00 a.m. and 9:00 p.m. Eastern time.