Skip to main content

Doula Services for Individual Health Coverage (IHC) Members — Helping to Improve Outcomes

New Jersey's maternal health outcomes and disparities are among the worst in the United States. The state is currently 47th in the nation in maternal mortality.

We are committed to working with you to prevent pregnancy-related deaths, which happen to non-white women in disproportionate numbers. To help improve health outcomes for mothers and babies, we're launching a pilot program that will cover in-network birthing doula services for your patients enrolled in IHC plans, effective January 1, 2023.

A birthing doula is a trained professional who provides continuous physical, emotional and informational support throughout pregnancy. Doula providers also connect families with community resources to help them address social challenges that contribute to overall health.

When caring for your pregnant patients enrolled in IHC plans, consider doulas as part of their overall care team and patient support for best outcomes.


  • State of New Jersey. Nurture NJ - Combating New Jersey's Maternal and Infant Mortality Crisis. Retrieved on November 8, 2022 from
  • New Jersey Health Care Quality Institute. Maternity Action Plan. Retrieved on November 8, 2022 from
Published on: November 21, 2022, 04:18 a.m. ET
Last updated on: November 15, 2022, 07:33 a.m. ET