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Maternity Program

Precious Additions®, Horizon BCBSNJ’s maternity program, is dedicated to helping parents-to-be learn how they can care for their babies and themselves throughout pregnancy.

Eligible members who have access to Horizon Wellness programs can enroll in Precious Additions, a free and voluntary program, and are encouraged to do so as early as possible in their pregnancy so they can take advantage of all that the program has to offer¹. Members can enroll online or call Member Services at the telephone number on the back of their Horizon BCBSNJ member ID card. While we are validating your benefit, you will receive an instant email upon enrollment with educational resources to use.

Once enrolled, members will have access to²:

  • Exclusive discounts on products and services
  • Prenatal parent class reimbursement
  • Healthy pregnancy calendar
  • Mayo Clinic Guide to a Healthy Pregnancy

¹Self-insured account members should check with their benefits administrator to see if they are eligible for this program.
²Materials are subject to change.

These tools and resources are not a substitute for the care of a doctor. If you have medical concerns or questions, please contact your doctor.