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Horizon Increases Efforts to Help Hispanic Residents Enroll and Use Health Insurance to Access Care -- Horizon Connect Debuts inside Union City Sanitas Medical Center

Horizon Increases Efforts to Help Hispanic Residents Enroll and Use Health Insurance to Access CareWith individual open enrollment set to begin on November 1st and federal funding to support enrollment outreach falling, Horizon Blue Cross Blue Shield of New Jersey (Horizon BCBSNJ) today announced the grand opening of a new Horizon Connect Retail Center inside the Sanitas Medical Center in Union City. The retail center is the latest addition to Horizon’s ongoing effort to help New Jersey’s Hispanic residents obtain health insurance and access high quality, affordable health care. Horizon BCBSNJ and Sanitas have opened Medical Centers in Union City, Jersey City and Belleville that deliver culturally relevant preventive, urgent and follow-up care to Horizon members.

“Hispanic New Jerseyans are still more likely to lack health coverage than any other group. Horizon is focused on eliminating the barriers that contribute to that and prevent people from achieving their best health,” said Michael J. Considine, Horizon BCBSNJ Vice President of Consumer, Small Group and Mid-Size Markets. “Since opening our first Sanitas Medical Center last year, thousands of residents have been helped and are able to get care in their community and from people who understand their needs. By adding a full-service Horizon Connect Retail Center to the Union City location, we’re now expanding the services to include face-to-face assistance, in Spanish and English, to help people obtain, understand, and use their health insurance. With New Jersey’s new individual mandate taking effect on January 1, the need to help every citizen obtain health insurance has never been more urgent and Horizon is increasing our outreach in response,” Considine said.

“The opening of the new Horizon Connect Retail Center in the Union City Sanitas Medical Center deepens the strategic relationship between our organizations and advances our collective ability to serve the local community,” said Dr. Fernando Fonseca, Sanitas Chief Executive Officer. “Integrating services across the health insurance and care delivery processes allows us to simplify and improve the member/patient experience and to improve the health of the patients.”

Horizon Connect at Sanitas Union City is located at 3196 John F Kennedy Blvd. The retail center, which is steps away from the inside entrance to the Sanitas Medical Center, operates from 10:00 am to 3:00 pm Monday through Friday, and will offer extended and Saturday hours for the Individual Open Enrollment period.

The first full-service Horizon Connect Retail Center was opened in September, 2012 at the East Gate Square Shopping Center in Moorestown and is open Monday through Saturday. Other New Jersey locations where people can meet with Horizon BCBSNJ representatives for their health insurance needs include:

Bergen Town Center Mall - Paramus
1 Bergen Town Center, Paramus, New Jersey 07652
Open Monday, Wednesday, Friday: 12 pm – 4 pm
Special Hours for Open Enrollment Monday through Saturday 11 am – 6 pm.

Willowbrook Mall
1400 Willowbrook Mall, Wayne, NJ 07014
Open Monday – Saturday 11 am -6 pm

Woodbridge Center Mall
250 Woodbridge Center Dr, Woodbridge, NJ 07095
Open Monday – Saturday 11 am -6 pm

Hola Doctor - Jersey City
353 Central Ave. , Jersey City , New Jersey 07307
Open Monday – Friday 11 am -6 pm
Saturday: 10 am - 5 pm
Sunday: 11 am- 3pm

Hola Doctor - Perth Amboy
197 Smith St., Perth Amboy, New Jersey 08861
Open Monday- Friday 9 am – 9 pm
Saturday: 10 am- 5pm
Sunday: 11 am- 3 pm

About Horizon Blue Cross Blue Shield of New Jersey
Horizon Blue Cross Blue Shield of New Jersey, the state’s oldest and largest health insurer is a tax-paying, not-for-profit health service corporation, providing a wide array of medical, dental, vision and prescription insurance products and services. Horizon BCBSNJ is leading the transformation of health care in New Jersey by working with doctors and hospitals to deliver innovative, patient-centered programs that reward the quality, not quantity, of care patients receive. Learn more at Horizon BCBSNJ is an independent licensee of the Blue Cross and Blue Shield Association serving more than 3.8 million members.

About Sanitas
Sanitas is a leading multinational health organization serving more than 3 million people with presence in Spain, United States, Mexico, Colombia, Venezuela, Peru, Brazil, and the Philippines. Sanitas also includes educational and socially-focused organizations that complement its world of health mission. In the United States, Sanitas has 14 medical centers in Florida, Connecticut and New Jersey, serving more than 200,000 patients in collaboration with local leading health insurance organizations. Sanitas brings a unique integrated care model that improves access to quality and culturally relevant primary care while reducing total cost of care. To learn more about Sanitas expansion in New Jersey visit


Published on: October 2, 2018, 15:55 PM ET
Last updated on: October 3, 2018, 10:46 AM ET